10-04-2018 Termatalia facilitates tourism marketing training for hotel entrepreneurs in Termas de Río Hondo, in Argentina

  • The general director of Yu Travel, Jesús Ares, will give a seminar on "Commercialization of Health and Welfare Tourism"

    This training activity is the result of the collaboration agreement signed in the last edition of Termatalia between the fair and the Government of the Province of Santiago del Estero

Within the framework of the agreement signed last year in Spain between the Government of the Province through the Undersecretary of Tourism and the Expourense Foundation, organizer of the Termatalia World Fair, on April 12 and 13 the first of a series of training for hotel entrepreneurs in the city of Termas de Río Hondo with free registration.

Said training will be in charge of Mr. Jesús Francisco Ares Vazquez, General Director of YU TRAVEL, travel wholesaler agency in Spain, who will be accompanied by Alejandro Rubin Carballo, general director of Termatalia.

The knowledgeable expert of the product will visit different hotel establishments on April 12, while 13 a morning will provide training and diagnosis precisely based on this tour under the theme "Marketing of Health Tourism and Wellness." The professional was at Termas de Río Hondo in 2014 during the realization of the Termatalia Fair, so he has the necessary elements to observe the evolution of the destination.

Ares Vazquez was responsible for the development and creation of tourist products on the route of the reservoirs (Ribeira Sacra) in the company Galicia Tours, he was also Delegate for the Northern area of ​​Spain and Portugal in the company Nogal Tour, while he was Director Comercial de Costas Galicia and Costas Portugal for the north of Spain, Portugal, Azores, Madeira, Cape Verde and Brazil. He is a founding partner of his company Yu Travel.

The professional is also a member of AEITEGAL de Galicia, he is a member of the Tourism Council of Galicia, member of the Advisory Committee of Termatalia and of the Xantar Fair, he is also a teaching collaborator in Tourism Management and Planning at the University of Santiago del Compostela, Ingafor, Galatermal , Mensula ITC, Next. Arez Vazquez is also a founding member of the Association of Receptive Tour Operators of Galicia.

The professional who will train the termenses entrepreneurs also elaborated the Marketing Plan for the Spanish Azores Tourism market 2008-2018; elaborated the Strategic Plan for the Spanish Market of the Center of Portugal 2009-2010 and the Tourist Marketing Plan of Portugal 2010; Development and Commercialization of the Historical Aldes of the Center of Portugal in 2012 and elaborated the Plan of Development and Thermal Commercialization of the Huetar Norte zone (La Fortuna, Costa Rica) in 2015.

Those interested can register by telephone from 07 a.m. to 1 p.m. calling to the telephone 0385 4213253, area of ​​Training of the Undersecretary of Tourism of the Province.

Source: www.argentinatermal.com




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